Publicis Worldwide India, Advertising Services company has announced the appointment of Oindrila Roy as Managing Director.
Publicis Worldwide is the creative agency network solution hub within Publicis Groupe.
In this new role, Oindrila will work towards fostering rapid growth and benchmarking Publicis Worldwide as the agency of choice for brands and the industry and will report to Paritosh Srivastava, CEO, L&K Saatchi & Saatchi and Publicis Worldwide, India.
Oindrila Roy comes with over 20 years of experience across advertising, media, and marketing. She has held senior positions across organizations including JWT, Leo Burnett, Edelweiss, and Essence (Group M) where she worked across multiple industries such as BFSI, FMCG, Beauty, E-commerce, Ed-tech, and a whole host of Direct-to-Consumer brands.
Commenting on Oindrila’s appointment, Paritosh Srivastava said: “Publicis Worldwide is the flagship agency network for Groupe and India is a very critical market. Finding the right leader for PWW was quite a task. Oindrila is just the right person for the role for many reasons. She is that rare breed who has solid traditional brand management experience along with a keen sense of where the future lies.”
“Oindrila has a rich and varied exposure to creative agencies, media, and data, which our wonderful brands and clients can benefit from. Having worked in Groupe before, she is familiar with the philosophy of ‘Power of One’ and the magic it can create for our client partners.” He added.
Adding further he said, “The ambition is to make Publicis Worldwide India a powerful creative and strategic offering in the industry and this is another leap towards that. We are looking at the future with great anticipation and excitement.”
Oindrila said during her appointment, “I am delighted to be a part of the Groupe that’s on the forefront of path-breaking work and to lead an agency that has been instrumental in creating some of the most iconic brands in the country. I will focus on building a team that delivers effective solutions for our client’s business challenges.”
“This role will add on to the momentum that Paritosh Srivastava and the team have for the agency, which is to be counted among the most powerful creative and strategic outfits in the industry.” She added.
