Gigin, India’s leading tech platform connecting informal workers to employers, has released data highlighting an unprecedented influx of female participation across multiple job roles.
The platform has witnessed significant growth of 100x in the number of female participants compared to previous years.
The findings have showed that roles such as housemaids, HR and recruitment specialists, production worker assistants, customer service representatives, data entry clerks, and retail salespeople have experienced an over 300% rise in applications from women candidates. 75% of the increase in female gig workers is observed in Bangalore, Mumbai, and Delhi.
Gigin has observed spikes in applications during festival seasons, with increases of up to 50% in certain roles, indicating that women strategically leverage gig opportunities to supplement their incomes during peak periods.
The households participating in the gig economy through Gigin have experienced an average income boost of 30%, substantially impacting economic stability and financial empowerment.
Notably, 60% of female gig workers return for new opportunities within three months, underlining the high levels of satisfaction and engagement fostered by the company’s services.
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Surinder Bhagat, Founder & CEO, Gigin said, “At Gigin, we envision a future where economic empowerment and gender parity are the norm rather than the exception. Therefore, the increase in women’s participation in the Gig economy is an exciting trend for us.”
“Every woman who joins our platform gains financial independence and inspires future generations. This is reshaping societal norms, empowering communities, and propelling India towards a more equitable future where gender is no longer a barrier to success. We are honoured to play a pivotal role in this shift”, Surinder Bhagat added.
The company’s data aligns with national trends identified by other credible bodies. A recent study by the National Sample Survey Office (NSSO) indicates a 35% overall rise in the female gig workforce across India. Furthermore, the Indian Labour Organization (ILO) has underscored the importance of this shift in challenging traditional gender roles.
Mahesh Kumar, Co-Founder and CPTO of Gigin, added, “The surging number of women embracing gig work through our platform is a testament to the power of equal access and opportunity.”
“This shift clearly shows the unwavering determination and resilience of India’s female workforce, poised to redefine the future of labor in our nation”, Mahesh Kumar added.
As the gig economy continues to reshape the employment landscape, Gigin remains steadfast in its mission to be a means for positive change. It breaks down barriers and fosters an inclusive and equitable workforce that enables individuals to thrive and communities to prosper.
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